Portal de Alhama de Murcia
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www.elpozo.com is visited by more than three million people a year
ELPOZO ALIMENTACIÓN has just launched a web site aimed at meeting the demanding needs and expectations of its consumers.
The new site is very intuitive and easy to use, since it has maximized usability.
An attractive space thanks to its spectacular photographs, current, useful and practical, which is presented in Spanish and English.
The page www.elpozo.com is visited annually by more than three millions of users and is therefore an informative support of reference for the company and one of the great site of feeding.
This new proposal is 100% responsive, that is, it adapts to all screens (computer, mobile and tablet) to offer a better performance to the increasing number of users accessing information and digital services by the most several.
In addition, it presents a new provision of information that facilitates the consultation of the contents in an agile and fluid way.
The new ELPOZO ALIMENTACIÓN website places great emphasis on the nutritional characteristics of its product ranges, all made without gluten, or those that are lactose-free or low in fat and salt, in order to make life easier for the millions of people which in Spain suffer some kind of food intolerance.
The portal, as a tool for corporate management at the service of the company's interest groups, includes information on the history of the company created in 1954, its differential production process, which is summarized in the company's' Contigo de principio a end ', as well as a tribute to his team, the main architect of the success of the organization.
It also has a wide channel of practices and simple recipes to offer alternatives of consumption of ELPOZO products.
This launch responds to the objective of ELPOZO ALIMENTACIÓN to enhance all communication channels available to the public with which it interacts, be transparent and close and have the largest possible number of interactions.
The website, which is already operational, is a living tool and continuously updated that allows users to keep up with the latest developments of the company.
ELPOZO ALIMENTACIÓN has a community of Internet users in its different channels of communication, Facebook, Twitter, Google+ and Youtube superior to the 70,000 people, with which it maintains a direct communication.
ELPOZO products are present in eight out of ten families, and is the brand most chosen by Spanish households.
It has recently been selected among the most innovative manufacturers of consumer brands thanks to the success of its product launches.
Source: Agencias
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