Portal de Alhama de Murcia
www.portaldealhama.com
The XXXIV International Tourism Fair held from 22 to 26 January in Madrid
The Murcia region is involved in the XXXIV edition of the International Tourism Trade Fair, FITUR, to be held in Madrid from 22 to 26 January in the Parque Ferial Juan Carlos I, with a compact stand, visually powerful in the Paramount will be the centerpiece park.
The Minister of Culture and Tourism, Pedro Alberto Cruz, today introduced the stand accompanied by the President of Premursa Theme Park SA, Jesus Samper, since the Paramount park with Lifestyle Center, is one of the main attractions of the region in the fair.
Cruz argued that the promotion of Paramount Park in Fitur is carried out as a project of this magnitude requires a prior and overlapping communication and promotion in context of tourism policies of the Region of Murcia.
Additionally, he said that Paramount Park "has become the leisure development is having more reliability between tourism and economic agents."
Visitors to the area can take a virtual stroll 3D theme park for the future and know the details of this project located in Alhama de Murcia.
Alongside the interactive attraction in an area of ​​over 50 square meters, a model of the Paramount Park and display videos, images and recreations of this project, which will become the twenty-first century's first theme park.
Stand design
The regional stand, which will share space with the municipalities of Cartagena, Murcia and Eagles, will be located in Hall 7, occupy an area of ​​311 square meters and will be crowned by cubes large simulating the logo of the site Murciaturistica and they will establish from all distances and angles.
The design has been conjugated to different heights with straight forms, chromatic harmonicas, an image "professional, dynamic and technology where attention has been given to the area of ​​business that is what determines the success of the show," said Cruz.
Also there will be separate areas reserved for tourism promotion councils, to promote tourist attractions and other functional areas, such as warehouses, offices and areas of information and personalized attention.
This edition will have special importance tourist images that decorate the panels of the stand, and include effects of augmented reality.
"This technology will enable visitors to enjoy through its terminal, a virtual tour of the main resources of a region and obtain further information from each of them," said the counselor.
To do this, you only need to be downloaded to the mobile freeware prior to and scan with it images of tourism resources.
The design has been carried out Visuar augmented reality, emerging company 'Suite 45' project that has been underway with the Ministry AJE.
Another novelty will be the presentation of the Argentine Polo Farms project to be located in the Sucina.
The project, which will be promoted with a video and a work table, aims to become Polo Lifestyle Resort, distinguished by the tradition and spirit of the Argentine polo.
Program activities
The program of activities of the Region of Murcia begins Wednesday January 22, the official opening day of the fair, with the presentation of flags to marinas awarded by the Spanish Association of Marine Stations.
On Thursday took place on V National Business Travel Congress 2014, the largest meeting point for Business Travel will gather around 500 professionals.
Further certifications 'Q' quality, where he will distinguish and deliver them the awards are SICTED.
It also held the IV Workshop Hosted Buyers, meeting organized by the Chamber of Commerce of Madrid, offers nearly 200 buyers meet new business opportunities.
Friday will be held Social Media Sharin, a meeting place for community managers in the tourism sector which also presentations on social networks profitable, strategies and creativity made.
During the weekend when the show opens to the general public that will be available for the second time, a 'zone outlet' where Murcia companies may sell their tourism products through our incoming travel agencies to the consumer.
Source: CARM
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