The firm ELPOZO POWER is present in the food and beverage trade show, FOODEX 2014, held in Tokyo, Japan from 4 to 7 March and is the largest food industry regarding not only the Japanese market but the entire region Asia Pacific.
In fact, it has become one of the three most important food fairs in the world.
The Japanese consumer feels great curiosity when testing new products and believes that food and beverages imported from Europe are of high quality.
The market for food, beverage and foodservice Japan is 225 trillion.
Japan imports 60% of its food consumption, which totaled $ 44 billion.
Given the extreme dependence on food imports from the Japanese market (with a capacity of self-sufficiency of only 40%), ELPOZO POWER leverages its presence in this sample to develop its market penetration, in the Japanese market, as in Asia in general.
Currently, meat exports ELPOZO FOOD white and Iberian pork, as consumers are becoming more sophisticated and are interested in food culture of other regions.
The ELPOZO brand is present in over 80 countries worldwide, and aims to further open markets and consolidate where it is already present.
Source: Grupo Fuertes